Strategic SEO That Drives Real Business Growth, Not Just Rankings
Partner with an SEO specialist who’s scaled organic visibility for FanDuel, The Motley Fool, and 50+ businesses since 2017. Get a customized strategy that actually moves the needle.
7+
Years SEO Experience
50+
Clients Served Since 2017
6
Industries — Pharmaceuticals to E-commerce
✓
Startup to Enterprise — Proven Results at Every Level
Currently Senior SEO at FanDuel | Previously with Assembly Global (Calvin Klein, Tommy Hilfiger, Nike) and The Motley Fool
Most SEO Agencies Give You Cookie-Cutter Strategies. Your Business Deserves Better.
Here’s the truth: generic SEO tactics don’t work in 2026. You’ve probably heard promises about “first-page rankings” or been sold bloated packages filled with services you don’t need.
At Lead Concierge, I take a different approach. I don’t just optimize for search engines. I build strategies that support your entire lead generation engine. Whether you’re a startup looking to establish market presence or an enterprise scaling organic channels, you get a customized roadmap designed around your goals, your industry, and your customers.
No fluff. No BS. Just strategic SEO that transcends rankings and drives measurable business growth.
Introducing The DASI Framework: How I Build SEO Strategies That Actually Work
A proven 5-phase methodology that transforms your website into a lead-generation powerhouse
Phase 1: Discovery
What Happens: I dive deep into understanding your business model, target audience, competitive landscape, and current digital presence. This isn’t a 15-minute call — it’s a strategic workshop.
You Get: Competitive positioning analysis, audience intent mapping, business goal alignment, and success metrics definition.
Phase 2: Audit
What Happens: Comprehensive technical and content audit of your website. I identify what’s holding you back from ranking and converting.
You Get: Technical SEO audit (crawlability, site speed, Core Web Vitals, mobile optimization), on-page content analysis, backlink profile review, conversion funnel assessment, and a prioritized opportunity roadmap.
Phase 3: Strategy
What Happens: Based on discovery and audit insights, I craft a custom SEO strategy that integrates with your broader marketing efforts — not just siloed tactics.
You Get: Keyword strategy and content roadmap, technical implementation plan, link building strategy, local SEO plan (if applicable), and a 90-day action plan with clear milestones.
Phase 4: Implementation
What Happens: We execute the strategy. I work hands-on with your team (or handle it myself) to implement technical fixes, optimize content, and launch link-building campaigns.
You Get: On-page optimization (meta tags, headers, content, schema markup), technical fixes deployed, high-quality content creation, strategic link acquisition, and regular progress check-ins.
Phase 5: Optimization
What Happens: SEO isn’t “set it and forget it.” I continuously monitor performance, adapt to algorithm changes, and refine strategies based on real data.
You Get: Monthly Google Looker Studio dashboard, keyword ranking tracking, traffic and conversion analysis, competitor movement monitoring, and strategy adjustments with new opportunities.
Comprehensive SEO Services Tailored to Your Business
From technical foundations to content strategy, I cover every aspect of modern SEO
Technical SEO Audits & Optimization
Your website’s technical foundation determines whether search engines can properly crawl, index, and rank your pages. I fix what’s broken and optimize what’s working.
What You Get: Site crawlability analysis, Core Web Vitals optimization, mobile-first optimization, structured data implementation, XML sitemap and robots.txt optimization, HTTPS/security audit, duplicate content fixes, and JavaScript rendering solutions.
Perfect For: E-commerce sites, large websites with indexing issues, sites with poor performance scores
Keyword Research & Strategy
Not all keywords are created equal. I identify high-value search terms that align with user intent, drive qualified traffic, and actually convert.
What You Get: Competitive keyword analysis, search intent mapping, long-tail opportunity identification, volume and difficulty analysis, trend monitoring, keyword-to-funnel mapping, and content gap analysis vs. competitors.
Perfect For: New websites establishing topical authority, businesses entering new markets, content strategy planning
On-Page SEO & Content Optimization
Strategic optimization of your existing pages plus creation of new content that ranks and converts.
What You Get: Title tag and meta description optimization, header structure improvement, content optimization for target keywords, internal linking strategy, image optimization, user experience enhancements, conversion-focused copywriting, and featured snippet optimization.
Link Building & Authority Development
Building your website’s authority through strategic, high-quality backlinks from relevant sources. No spammy tactics — only white-hat methods.
What You Get: Backlink profile audit, toxic link identification and disavowal, competitor backlink analysis, strategic outreach campaigns, digital PR and content partnerships, guest posting, resource page link building, and local citation building.
Local SEO for Local Businesses
Dominate local search results when customers are looking for services “near me.”
What You Get: Google Business Profile optimization, local citation building and consistency, review generation strategy, local content creation, geographic keyword targeting, local link building, and NAP audit.
E-commerce SEO
Specialized SEO strategies for online stores to increase product visibility and drive sales.
What You Get: Product page optimization, category page strategy, faceted navigation optimization, product schema markup, e-commerce technical audits, conversion rate optimization, and shopping feed optimization.
Content Strategy & Creation
Strategic content that attracts your ideal customers at every stage of the buyer journey.
What You Get: Content audit and gap analysis, editorial calendar planning, blog post creation, landing page copywriting, pillar page and cluster strategy, content refresh and updates, and multimedia content recommendations.
Why Choose Lead Concierge Over Other SEO Agencies?
Strategy First, Always
Not Just an SEO Expert — A Marketing Strategist
Most SEO specialists optimize in a vacuum. I look at your entire lead generation ecosystem. My strategies transcend SEO and support your broader business goals, whether that’s brand awareness, lead gen, e-commerce sales, or market expansion.
Direct Access, Personal Service
You Work Directly With Me — Not a Junior Team Member
When you hire Lead Concierge, you get me. Not a revolving door of account managers or offshore contractors. I personally conduct your audits, build your strategy, and monitor your results. This isn’t a faceless agency — it’s a true partnership.
Transparent, Data-Driven Results
See Exactly How Your Investment Performs
No smoke and mirrors. You get monthly Google Looker Studio dashboards showing exactly what’s working: keyword movements, traffic trends, conversion metrics, and ROI. What gets measured gets improved.
What Clients Say About Working With Mike
“Michael is a pleasure to work with. He is great at what he does and will find a way to get things done. A great asset for any organization.”
— Sophia Ly, VP, Product Marketing | Blue Cross Blue Shield
“Mike consistently demonstrates his dedication to staying up-to-date on SEO trends. He is a very knowledgeable and well rounded SEO. He’s also a pleasure to work with!”
— Max McInerny, Digital Marketing Manager
“Michael had a tremendous impact on our team. He’s highly capable and exceptionally creative. His skills at communication and SEO strategy make him a valuable asset to any team.”
— Bryant Johnston, Digital Marketing Strategist
Proven Results Across Multiple Industries
Financial Services
Healthcare & Pharmaceuticals
E-commerce & Retail
Food & Beverage
Gaming & Sports Betting
Fashion & Luxury
Legal Services
Home Services
B2B SaaS
From startups to Fortune 500 companies, I’ve delivered measurable SEO results across diverse industries. My strategic approach adapts to your market dynamics, competitive landscape, and customer behavior regardless of sector.
SEO Services That Fit Your Business and Budget
Flexible engagements from one-time audits to ongoing partnerships
SEO Audit & Roadmap
One-Time Deep Dive
Includes: Comprehensive technical audit, keyword and content analysis, competitor benchmarking, prioritized action plan, and 90-minute strategy presentation.
Starting at $1,500
Timeline: 2 weeks
Monthly SEO Partnership
Ongoing Strategy & Execution
Includes: Everything in Audit package, monthly strategy and implementation, on-page optimization, content recommendations, link building campaigns, monthly Looker Studio dashboard, and quarterly strategy sessions.
Starting at $500/month
3-month minimum commitment
Enterprise SEO Consulting
Custom Solutions at Scale
Includes: Fully custom strategy, multi-site management, dedicated support, advanced technical implementations, team training and enablement, and white-glove service.
Custom Pricing
All packages begin with a discovery call to ensure we’re the right fit. Pricing varies based on website size, competitive landscape, and project scope.
Getting Started Is Easy
1
Free Consultation
Schedule a 30-minute call where we discuss your business goals, challenges, and SEO opportunities. No sales pitch.
2
Free Website Analysis
I’ll conduct a preliminary review of your website and provide immediate insights on quick wins and major opportunities.
3
Custom Proposal
If we’re a good fit, I’ll create a tailored proposal outlining strategy, timeline, deliverables, and investment.
4
Let’s Grow
We kick off The DASI Framework and start driving measurable results for your business.
SEO That’s Ready for Today and Tomorrow
Search is evolving fast. With Google’s AI Overviews (SGE), ChatGPT search, and voice assistants changing how people find information, your SEO strategy needs to be future-proof.
I don’t just optimize for traditional search results. I position your content to appear in AI-generated answer boxes, featured snippets, voice search results, knowledge panels, and entity-based search.
By focusing on E-E-A-T (Experience, Expertise, Authoritativeness, Trust) and structured data, your content stays visible no matter how search evolves.
Frequently Asked Questions
What is SEO, and how will it help my business?
SEO means helping your website gain visibility in search results on engines like Google. Good SEO helps attract prospects to your website which converts to customers and leads them deeper into your sales funnels. At Lead Concierge, we tailor SEO strategies to fit your goals and give your business a real boost.
What specialized SEO services does Lead Concierge provide?
We handle everything from keyword research to content optimization, technical audits, content strategy, local SEO, and backlink building. We also specialize in schema markup, Core Web Vitals optimization, and e-commerce SEO.
How long will it take to see SEO results?
SEO is a long-term strategy. You might see improvements after a couple of months, but significant results like higher rankings and more organic traffic usually take four to six months or longer, depending on your industry competitiveness.
Can you guarantee first-page rankings on Google?
No legitimate SEO agency can promise first-page rankings. Search engines are always evolving. At Lead Concierge, we use proven strategies to give you the best shot at top rankings and always make a positive impact on your site’s performance.
What makes Lead Concierge different from other SEO firms?
The personal touch sets us apart. We create data-driven, customized plans. We pride ourselves on transparency, constant communication, and only use white-hat SEO practices.
Is SEO a one-time thing, or is it ongoing?
SEO is an ongoing process. Search engines keep updating their algorithms, and your competitors don’t stop. Regular optimization keeps your website relevant and competitive. We build long-term strategies that adapt and bring consistent results.
How much does your SEO service cost?
Pricing depends on website size, industry type, and project scope. We offer flexible plans from one-time audits to ongoing monthly retainers. Reach out for a custom quote that fits your business objectives.
Will you change my website?
Good SEO usually requires some changes to your website, like meta tag adjustments, performance improvements, and content enhancements. We always discuss changes with you and get approval first. Our recommendations align with your branding and goals.
Will I receive regular SEO performance reports?
Absolutely. We believe in total transparency with regular reports covering keyword rankings, traffic statistics, and improvement areas. Our team is always ready to discuss results and next steps.
Ready to Build an SEO Strategy That Actually Drives Results?
Let’s talk about your goals and map out a plan to get you there.
No obligation. No hard sell. Just an honest conversation about whether SEO can move the needle for your business and how we’d make it happen together.